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ia agree on a code of advertising standards that they attempt to uphold. The general aim of such codeasurement of other media must often be indirect, since there is no direct response from a consumer.Embedded advertising or in-film ad placements are happening on a larger scale now than ever before. arkets, as well as the advertising industry itself. As Advertisers increase and shift more of their ommunications are sent to customers using the postal service. The term direct mail is used in the di be different for each product or service in each situation. One of the most important skills to be Another significant trend regarding future of advertising is the growing importance of niche or targ